More and more men are opting for plastic surgery. Just ask Kenny Rogers. He now has to shave behind his ears because his face has been pulled back so many times.

The most popular requests are eye bag removal, wrinkle fillers and baldness treatments.

Male executives in their thirties are among those having facial injections of Botox relaxants and collagen to smooth out the tell-tale signs of ageing.

In a cut-throat working environment, where any sign of weakness is seized on by rivals, bankers and office high-fliers are spending thousands of pounds a visit.

Also aimed at men is a new facial de-wrinkler being developed by Intercytex Group. The treatment involves minute injections of healthy living skin cells to stimulate growth which the firm hopes will compete with collagen.

There appears to be a quick fix cure injection to fix baldness in the works as well.  I guess it is just a matter of time before we are all barbie dolls in a barbie world.